The Story of Siesta Wrap
While many high schoolers simply dream of eventually landing the perfect job, teenage entrepreneur Devraj Thakkar has successfully launched his booming Siesta Wrap business based on the need to nab some shuteye in any environment. Here is a short synopsis of how sleep-deprived bus rides turned out to be the ticket to a truly revolutionary new idea!
Thakkar refined his vision during his sophomore year at Illinois Mathematics and Science Academy (IMSA), a world-class STEM-centric residential high school. Although his calendar was packed with a long list of truly challenging classes, he still found time to fuel a shared passion for automobiles and entrepreneurship.
This entrepreneurial spirit led Thakkar to enroll in an IMSA-sponsored design sprint based at 1871, Chicago’s premier startup incubator. While he was extremely excited about learning from businesses best and brightest, he still dreaded leaving the warmth and comfort of his own bed for bumpy two-hour bus rides into the city.
After struggling with everything from spine-twisting neck pillows to bunched up blankets, Thakkar concluded that these so-called sleep solutions were too insubstantial to provide adequate comfort. He then carefully tossed and turned out several unique options for better sleep before he finally landed on the Siesta Wrap concept, paving the way to a whole new path in happier napping!